Domex launches 1M Clean Toilets Movement, Support and make your Pledge today

I was invited to cover the Domex launch for one million clean toilets movement joined by multi-sector partnerships of Unilever, with UNICEF, the Philippine Public Health Association, the City of Manila and Pilipinas Shell. The campaign aims to encourage a culture of cleanliness by increasing the public’s awareness on the importance of maintaining proper toilet sanitation through a series of year-long cleaning and education initiatives. 

In celebration of the World Toilet Day this November, UNICEF and Domex has once again partnered to promote public awareness of the proper toilet sanitation and public restroom clean-up program since last year. Domex, being the number one germ-killer brand from Unilever will be part of the expansion as it will deputize Germ Busters through a series of training activities on the proper servicing of restrooms covering City Service employees, NLEX and SLEX Shell gas station service personnel, and selected school and hospital sanitation staff. Thus, promoting nationwide initiative for better bathroom sanitation. 

During the said launch, I've also learned that, there are about 2 million bacteria per inch that can be found in a bathroom and yet over 90% of local households are unaware of proper toilet hygiene and sanitation practices. Can you imagine that? So creepy right? Imagine the accumulated minutes that we spend inside our own bathrooms daily, not to mention the public toilets that we also get into huh! And according to UNICEF, diarrhea is the third leading cause of child illness and fourth leading cause of death of children under five years old.

Domex brand manager Dennis Chua shared, “Good hygiene practices are learned at home, and what every household must understand is that proper sanitation is a necessity, not a luxury.” He also added that, “Using common cleaning products such as detergents and bleach may result in clean surfaces, but without germ-killing agents, they cannot provide total disinfection. Regular use of a specialized cleaning product can significantly decrease levels of virus contamination, and minimize the contraction of illnesses like influenza, diarrhea, and hepatitis." 

If you think that you are learning and gaining a lot of useful info from the Domex launch of 1M Clean Toilets Movement, oh well, to tell you honestly, I, myself did enjoy and had acquired various tips from the speakers and the whole event itself. but wait, here's more! I wouldn't let you finish reading my article without me, sharing what I've learned about the proper steps in cleaning our toilets, amazing readers. :))

The local government of Manila is very proud and privileged to be part of this campaign and according to Manila's Vice Mayor Isko Moreno, they're so thankful to Unilever Philippines for having this kind of advocacy partnered with UNICEF promoting better public awareness of proper toilet cleaning habits that really start at home. This itself could help the Filipino citizens eliminate the cause of various illnesses and bacteria-related diseases which as a result, would also eventually decrease the quantity of patients that would be consulting from their physicians and be confined as well to the government hospitals. 

It was so refreshing to know also that, being there at the said campaign launch, I was able to partake in their advocacy by simply liking Domex Philippines Facebook page and clicking Domex 1M Clean Toilets Movement App. 

Let us help, support, join and pledge now! 

Celebrity/ Host Dimples Romana placed her pledge too!