Cleene CLIO makes Clean Teeth possible for Families this World Oral Health Day 2022

March 20, 2022



On World Oral Health Day, Cleene CLIO invites everyone to celebrate by practicing proper oral healthcare with their families.

A product of proudly Filipino company PHILUSA Corporation, Cleene CLIO has been an ardent supporter of this global oral health initiative, especially with oral care given less priority during the pandemic when accessibility to dentists and visits to oral health facilities were challenging at the height of the lockdowns.

To emphasize the importance of good oral health practices at home, Cleene CLIO has partnered with Manila Water Foundation and Philippine Dental Association to provide oral health kits to various barangays and schools as part of this year’s World Oral Health Day activities. Over 2,000 health kits containing Cleene CLIO toothbrushes and Dental Floss Premium from Cleene CLIO and PHILUSA were distributed to 12 barangays and to the chosen hygiene facility in Dinalaonan Elementary School in Pangasinan.



And as a special treat for World Oral Health Day, selected Cleene CLIO products will be sold at 20% off exclusively in Mercury Drug stores nationwide until April 15, 2022.

Cleene CLIO continues to be the partner of every Filipino family in promoting good oral hygiene by offering a wide range of affordable and quality toothbrushes.

Cleene CLIO toothbrushes are made with MicroFine Soft Bristles that help penetrate and clean hard to reach areas for better interdental cleaning and a gentle brushing experience. The tapered bristles penetrate between teeth and gums for thorough cleaning, while the rounded shape of the bristles remove plaque and prevent teeth and gum damage.

There is a Cleene CLIO toothbrush for every member of the family that is affordable and has world-class quality. For those wanting extra care and protection for your teeth, Cleene CLIO offers its Refreshing Green Tea and Ultimax Charcoal under their Special care line. While for those needing specialized care, Cleene CLIO has its Kiddie and Junior as well as 40+ for sensitive gum and teeth. It also has its economy toothbrushes for general oral health care for any age.




Cleene CLIO is available at Mercury Drug, leading supermarkets, drugstores and other retail stores nationwide as well as on all leading ecommerce websites: Shopee, Lazada, and the PHILUSA Online Store.



WORLD ORAL HEALTH DAY

As an annual celebration, Cleen CLIO Toothbrush, a product by PHILUSA Corporation, will celebrate this 
year’s World Oral Health Day on March 20, with the goal of making toothbrushing an accessible and fun  routine among Filipino families.
Oral hygiene is likely to be neglected during times of crises. It is important for every family to be reminded of reinforcing proper oral habits and routines among themselves, especially their children who are prone to having cavities. Being equipped with a trusted oral hygiene product like Cleene CLIO Toothbrush can help parents teach their children to take extra care of their oral health, reducing the need to visit a dentist. 

Cleene CLIO can be your trusted partner for your oral care needs as it provides Filipino households with quality and affordable soft-bristled toothbrushes that can help improve the oral health of every Filipino household, making brushing teeth a fun family moment. Made with Microfine Soft Bristles, the Cleene CLIO toothbrush can help penetrate and clean hard-to-
reach areas of your teeth. Your child and the entire family will certainly experience thorough and deep cleaning between their teeth and gums while having a gentle, comfortable, and effective brushing 
experience, especially for those with sensitive teeth and gums.

In celebration of World Oral Health Day, Cleene CLIO toothbrush has partnered with Manila Water Foundation and the Philippine Dental Association to donate Oral Care Essentials kits to communities 
and families in 12 chosen communities in Metro Manila East Zone and Manila Water regional areas, and  in Dinalaonan Elementary School. This donation aims to provide the beneficiaries with an extra hand for their oral care needs amid the pandemic. There will also be a 20% discount on selected Cleene CLIO 
products exclusively in Mercury Drug Stores nationwide.


About Cleene CLIO Toothbrush

Start a great oral hygiene habit at home with your family using Cleene CLIO Toothbrush. Providing all 
ages and Filipino families quality and affordable toothbrushes with its Microfine Soft Bristles technology that can help penetrate and clean hard-to-reach areas for better interdental cleaning and 
gentle brushing experience. Cleene CLIO can be used for better cleaning, giving you extra care for your oral needs and convenience when brushing your teeth.
To serve Filipinos of all-ages, Cleene CLIO toothbrush features a complete variation of toothbrushes that all have “Micro Fine Soft Bristles” that can penetrate in between teeth and gums allowing better
interdental cleaning:

1. Economy: Basic cleaning for all ages
a. Dentaclean
b. Dentafresh
c. Dentamax
d. Dentabright

2. Premium Care: 
Has soft, combined tapered and rounded bristles that is suitable for thorough
cleaning to sensitive gum and teeth which helps prevent the damage of your teeth and gums
a. Junior (ages 6-12 years old)
b. Sens Interdental – Cross Angled Bristles
c. Complete – Small Head
d. X-pert G – Specialized rubber bristles
e. 40+ - Ultra soft bristles
f. Dent-A-Grip - Long tapered brisles
g. Tech – Long tapered bristles

3. Special Care:
a. Kiddie: for ages 3-6 years old
b. Travel: Compact
c. Refreshing Green Tea: Made with real green tea extract that helps improve gum health
d. Charcoal and Ultimax Charcoal: Infused with Binchotan charcoal (Japanese Oack),
that makes it naturally antibacterial which helps to prevent bad breath and plaque while at
the same time keeps your toothbrush bacteria-free and odor-free

Cleene CLIO Toothbrush is available in any Mercury and other leading supermarkets, and retail stores 
nationwide; and is available online in Shopee, Lazada, and PHILUSA online store

Me and the kids were so excited to use these Cleene CLIO toothbrushes! 



It has been a regular routine for each and every member of the family to brush our teeth every after meal to prevent the bacteria or any other germs to harbor in our mouth, teeth, gums as well as in our tongue and the whole oral cavity. 

This pandemic season, has been an "eye-opener," for all of us and that even made me more keen and focused in promoting oral hygiene in our family.  

Let us continue to promote regular oral hygiene to our family. A healthy gum and teeth means we are not risking their health and welfare. And that we are all doing a great job! 

My blog, "Amazing Jing for Life," is part of Mommy Bloggers Philippines
community. 


About Philusa Corporation

Established in 1957, Philusa Corporation remains as one of the country’s leading marketers of high quality and competitively priced personal care, household care, baby care and selected pharmaceutical products, making it the source of pride for its customers, business partners, employees and shareholders.

Now with 10 branches in key cities nationwide, Philusa Corporation is a market leader or major player in different categories like cotton (Cleene), cotton buds (Babyflo Gentle Buds), wound care management (MEDIPLAST), bathroom deodorizer and air care (ALBATROSS), home care and muriatic acid (Gleam and Apollo), home remedies (RHEA Alcohol, RHEA Aceite de Manzanilla and RHEA Hydrogen Peroxide), and uni-branded generic medicines (RHEA Generics).

Philusa Corporation continues its operations, guided by the core values it lives by — championing sustainability; placing its customers’ needs first; achieving the best possible results through innovation, continuous quality improvement, and teamwork; taking proactive steps in delivering its commitments on time; acting with integrity by doing what is right; and having genuine concern for its customers, employees, and the company itself though taking initiatives in helping one another.

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