Coca-Cola PH enables lasting change for micro-entrepreneurs, celebrates over a thousand graduates of training program
Over 1,500 micro-entrepreneurs from Davao del Norte were awarded Certificates of Completion for completing the iSTAR Program implemented by Coca-Cola Philippines, the Technical Education and Skills Development Authority, and Tagum City Council of Women Foundation, Inc. These micro-retailers are now more equipped with training and access to financial resources, which can help empower them to scale up their businesses.
To celebrate partnership milestones on women’s economic empowerment in Tagum City that started in 2014, Coca-Cola Philippines commissioned and unveiled the Empowered Woman artwork, which will be on permanent display at the Tagum City Historical and Cultural Center. The event also marked the opening of a roving iSTAR Success Stories Photo Exhibit. The gallery features photos showcasing testimonials of program beneficiaries and key highlights of the program’s economic and transformational impact.
The iSTAR Program is part of Coca-Cola Philippines’ efforts in sustaining economic empowerment initiatives for micro, small, and medium enterprises (MSMEs). For over a decade, the company has reached more than 250,000 women entrepreneurs in the retail sector across the 17 regions and 81 provinces of the Philippines—giving MSMEs access to skills training and peer-to-peer networks that will improve their business acumen and consequently help break the cycle of generational poverty.
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