SCHICK’S SMOOTH LEE PROMO OFFERS AN ADVENTURE OF A LIFETIME
Want a trip to Hongkong and Macau for four
days 3 nights with a free tour at Ocean Adventure and HongKong Disneyland and a
$500 USD pocket money? How about an Apple I-Pad Air or a Samsung Galaxy Tab Pro
8.4?
Join Schick razor’s newest craze
#SMOOTHLEEADVENTURE promo where participants will be asked to create their own
Schick television commercial using the Smooth Lee Adventure mobile application.
Participants joining the promo will be
asked to download the “Smooth Lee Adventure” mobile application in IOS Apple
and Android. Those downloading and playing with the app can now star in their
own Schick TV commercial.
“We wanted the consumers to experience
Schick Exacta 2’s refreshing, liberating, and stress-free shaving as Exacta 2 offers
one-push cleaning button that helps remove hair easily. Exacta 2 likewise aims
to precisely target hair in hard to reach areas leaving a smooth shave.
Schick Exacta 2
We want to connect Schick with the
consumers and in today’s growing number of smart phones in the market, we chose
to do an app and a digital promo to make it more exciting and fun for the
consumers,” Claire Guevarra, Schick Senior Brand Manager said.
The videos created will then be converted
to Youtube and the contestants will be prompted to “share” and/or “join” the
promo. Those who opted to join the promo will have to register and submit their
entries at the Schick website (www.schick.com.ph).
Once entries are registered and approved by
Schick Philippines, the videos will already be made public on Youtube.
Qualified entries will be posted on Schick’s official Facebook page and will be
raffled off to determine the winners.
A trip to Hongkong and Macau for two awaits
the grand prize winners while an Apple I-Pad Air will be given to second prize
winner. The third prize winner will
receive Samsung Galaxy Tab Pro 8.4. There will also be 50 consolation prizes of
Schick gift packs.
The promo runs from August 1 to September
30, 2014.
“Through this promo, we will pursue our
goal of not only encouraging the public’s creativity with the use of the App
that we developed for them, but more importantly the importance of good
grooming and self confidence that we packaged in a fun and interactive way via
the Smooth Lee app” said MJ Tiquia, Schick’s product manager.
For more information on the latest promo
from Schick Philipines, visit www.schick.com.ph
, like www.facebook.com/schick.ph.
Schick Philippines can also be followed through Twitter, Instagram, and
youtube. Per DTI permit number, DTI-FTEN SPD Permit No. 0043 Series of 2014.
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