LG AMPLIFIES POSITIVE INFLUENCE OF THE LIFE’S GOOD CAMPAIGN VIA SOCIAL MEDIA CHALLENGE

June 25, 2024


Company’s ‘Optimism your feed’ Playlist Garners 1.2 Billion Views in Just Three Weeks


LG Electronics (LG) has launched a global social media challenge to amplify its brand promise of ‘Life’s Good’ by encouraging customers worldwide to create and share moments of everyday optimism on their social media feeds. Running across TikTok and Instagram, the challenge encourages participants to foster a more positive environment on their social media feeds by posting optimistic moments and selfies featuring the “finger heart” gesture – a popular symbol among K-pop idols created by forming a mini heart with the index finger and thumb – using the hashtags #Lifesgood and #Optimismyourfeed.


“LG is committed to delivering on its promise of ‘Life’s Good. This social media challenge aims to uncover and share what ‘Life’s Good’ means to our customers,” said Kim Hyo-eun, vice president and head of LG’s Brand Management Division. “We believe there is real power in approaching life with an optimistic attitude, and our Optimism your feed campaign’s social media challenge is all about embracing the opportunity to inspire more positive activities in the virtual and real world.”



The social media challenge is part of LG’s ‘Optimism your feed’ campaign and follows the launch last month of LG’s Optimism your feed playlist – a collection of original content that, when interacted with, will pull more optimistic content into your feed. Created in collaboration with global influencers known for their positive impact, the playlist offers users the opportunity to experience more uplifting and encouraging posts. Within just three weeks of its release on TikTok, YouTube and other social media platforms, the playlist has garnered over 1.2 billion views. It has resonated with viewers worldwide, prompting comments about their eagerness to participate and positively influence their algorithms.

The social media challenge invites users around the world to join influencers including Tina Choi, Victoria Browne, Josh Harmon, Team1llusion, Lenna Vivas and Samuel Weidenhofer in spreading optimism across social media feeds. In just four days, around 21,000 users have already joined the movement to share their optimistic moments.


Meanwhile, LG has also launched an offline campaign event called ‘Optimism your day,’ which will run till early July. Continuing from last year, a truck adorned with the company’s ‘Life’s Good’ brand slogan is scheduled to tour the 11 business sites in Korea. The truck features a large LED display that plays ‘Life’s Good’ campaign videos and showcases positivity slogans shared by LG employees worldwide. LG believes in spreading the campaign’s message of optimism to employees as well as the outside world.

“We are all brand ambassadors of LG,” said CEO William Cho. “If each of us starts brightening our surroundings one step at a time, I believe LG will one day become a company that truly radiates positivity, helping to create better lives and a better world.”
More details about Life’s Good campaign can be found on the campaign page at www.lg.com/lifesgood.




About LG Electronics, Inc.
LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 74,000. LG’s four companies – Home Appliance & Air Solution, Home Entertainment, Vehicle component Solutions and Business Solutions – combined for global revenue of over KRW 84 trillion in 2023. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, automotive components and solutions, and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names world over. Visit www.LGnewsroom.com for the latest news.

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The Great GutVenture: A Journey to the Center of Overall Wellbeing

June 20, 2024


As 70% of the body’s immunity comes from the gut, proper and proactive gut care has never been more crucial for the everyday Filipino.

"The rapidly changing weather and rising levels of stress can take a toll on our immune system,” Rica Mateo, ASEA Erceflora Zone Brand Lead said. “This is why, keeping our gut strong and healthy is no longer an option, it’s a necessity for Filipinos who want to thrive in their day-to-day.”

Chesca Kramer (Erceflora Ambassador), Isabelle Daza (Erceflora Ambassador), Dr. Fil Gatcheco (APPLIED NUTRITIONIS AND PEDRIATIC GASTROENTEROLOGIST), and Rizza Diaz (Host and 1News Sports and News PH Anchor)


Thus, the world’s #1 probiotic brand previously known as “Erceflora Kiddie”, is evolving to meet the needs of kids and adults of all ages with a thrilling relaunch as “Erceflora” during its on-ground installation of “GutVenture: An Immersive Experience” at the Glorietta Activity Center.

During the launch, Erceflora introduced its two newest variants made with the same Bacillus Clausii, “Gut Defense” for daily use which aids to enhance intestinal ecology, and “Gut Restore” which helps enhance the body’s natural resistance to gut infections, best taken when symptoms arise.

“This new chapter for Erceflora signifies our commitment to provide Filipinos with the supplements they need to holistically care for their gut and take more proactive steps in achieving lifelong wellness,” Mateo underscored.

GutVenture: a one-of-a-kind gut journey

GutVenture is an immersive, multi-sensory experience that brings the wonders of probiotics to life. Each guest embarking on this journey is set to learn more about gut health and wellness by exploring a series of interactive exhibits, educational visuals, and hands-on activities.


The experience starts at the “GutVenture Lounge”, where guests are welcomed by taking an online gut assessment test that allowed them to learn more about their gut health needs, tagging them as either a “Gut Defender”, who enjoys a balanced gut brought about by healthy choices, or a “Gut Restorer”, who often feels sick from symptoms of gut imbalance.



Next, they are led to the “Gut Tunnel”, a true-to-life simulation of the probiotics’ effect on the gut, showing that Bacillus clausii probiotics have the power to reach the gut alive, multiply, restore the gut to its natural balance, and protect the body against bad bacteria overall, emphasizing that a “stronger gut makes for a stronger you”.



Then, the “Spores To Life” animated exhibit features the right Erceflora probiotic for each guest. For Gut Defenders looking to maintain a stronger gut barrier, the daily use of Erceflora Gut Defense helps maintain good gut health as it aids to the enhancement of the gut flora. While for Gut Restorers seeking urgent treatment, Erceflora Gut Restore aids the body’s natural resistance to gut infections.



The fun continues at the “Museum of Moments”, showcasing various moments of gut vulnerabilities where gut health can be compromised like going back to school, traveling on holiday, taking antibiotics, or preparing food improperly. The good news is, Erceflora can help individuals navigate these everyday challenges and maintain a healthy gut.

The journey ends at the Gut Exhibit, where guests are given a chance to interact with the brand mascots, “Baci” and “Clau”, and have their personal photos taken.

Proper gut care: the cornerstone of lifelong wellness

A balanced gut microbiome is the foundation of a holistic well-being. These bacteria play an important role in the way the body digests food, absorbs nutrients, and enables immunity.

Probiotics like Erceflora that contains billions of 4-strain Bacillius Clausii, can help the gut function properly, which can ultimately lead to improved mental health, better energy levels, and greater resilience against common illnesses.

Chesca Kramer (Erceflora Ambassador), Monsinee Sathirakawinskul (Country Head, Sanofi PH), Jorge Villa (Global Trade & Shopper Lead Enterogermina), Michele Gatti (Global Brand Strategy Lead Enterogermina), Isabelle Daza (Erceflora Ambassador), Rica Mateo (ASEA Erceflora Zone Brand Lead)


Erceflora’s rebrand from a trusted children’s probiotic to a comprehensive gut health solution for individuals of all ages, along with the rollout of its new variants, reinforces the brand’s mission to empower Filipinos to take charge of their own health in a meaningful way.

“By providing everyone with a quick and easy solution to take their gut health seriously, we enable them to put their health in their own hands and help them to be more intentional in prioritizing their healthcare journey,” Mateo shared.

You can purchase a box of Erceflora in your nearest drug store or pharmacy, or online through the Sanofi Official Store at LazMall and Shopee Mall. For more information, visit the Erceflora website here.

To know more about the right Erceflora probiotic for you, take the gut assessment test here.

If symptoms persist, consult your doctor.
MAT-PH-2400520 / Ver 1.0 / DA 06-2024 / DM 06-2024
Opella Healthcare Philippines Inc.




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Is the Ai Portrait Master HONOR 200 Series coming to the Philippines?

June 20, 2024


After its exciting VivaTech debut, fans have been wondering if the HONOR 200 Series is coming soon in PH.
 

Manila, Philippines, June 19, 2024 – Leading smart devices provider, HONOR, is still on a high after its successful debut of HONOR 200 Series during VivaTech 2024, one of Europe’s largest tech and innovation showcases. The new HONOR 200 Series has a very promising specs that will redefine the Ai technology.
“HONOR 200 Series is really a DSLR killer and HONOR fans across the nation should really watch out whether this will arrive in the Philippines or not. Ai is the name of the game right now and we are confident that we have an edge in this in this category,” HONOR Philippines Vice President Stephen Cheng said.
HONOR 200 Series seen in Paris Launch
The much-awaited HONOR 200 Series was already launched in Paris on June 12. Inspired from Studio Harcourt’s legendary portrait photography techniques, the HONOR 200 Series uses AI to replicate the studio’s iconic lighting and shadow effects, ensuring studio-quality portraits with every shot.
For more exciting announcements, head on to HONOR Philippines’ social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.



About HONOR 
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enables people to become a better version of themselves.

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Legarda urges Filipinos to love country like Rizal

June 20, 2024






In commemoration of Dr. Jose Rizal’s 163rd birth anniversary, Senator Loren Legarda underscored the importance of one's love of country, describing it as a crucial driving force in national development.

Legarda emphasized that fostering patriotism would enable Filipinos to innovate ways to improve and serve the country, as it requires a unified effort to overcome challenges.

"Throughout his lifetime, Dr. Jose Rizal emphasized love for the country and the Filipino people, valuing our identity and independence, even at the ultimate cost of his own life,” Legarda said.

"We must uphold his ideals through serving others; let us uplift one another by utilizing our best abilities and ensuring the protection of our future," she added.

The four-term senator highlighted several initiatives, such as respecting human rights, finding ways to protect the environment, preserving our cultural heritage, and ensuring equal opportunities for all.

Legarda further expressed that Rizal used the available tools of his time, with his pen creating a rippling effect throughout the nation.

"During his time, he put his thoughts to good use and awakened Filipino consciousness through the most influential media of the time—literature," remarked the senator.

"We now have the means to advocate for reform with just a click: social media is a highly effective tool today, ensuring that the voice of the people cannot be silenced." 

Check out Sen. Loren Legarda's brief visit to our National Hero, Jose Rizal's place in Germany 


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Pop-up alert: Cream-O Me Time Cafe brings delectable treats, fun activities for everyone

June 19, 2024


You deserve to unwind after a long week. Jack ‘n Jill Cream-O is giving you a fun and "choco-happy” space to spend your free time at the Cream-O Me Time Cafe pop-up booth at Greenfield Central Park - Weekend Market from June 22 to 23, from 4PM onwards.

A haven for chocolate lovers, Cream-O Me Time Cafe will offer a mouthwatering range of classic and new Cream-O products that you can enjoy. Sink your teeth into Cream-O’s delectable range of cookies, cakes, and drinks while getting your much-needed me time. You can even buy and bring home some of these goodies for your snack stash at home. 

De-stress even more at booths inspired by me time activities, like reading e-books from the Cream-O Library, listening to tunes from the Cream-Oholics Playlist, taking photos and making social media content via the Pose with Cream-O booth, sharing your thoughts in the Cream-O Freedom Wall, and enjoying board games at the Chocolatey Battle station. Get a chance to take home free packs of Cream-O by posting about your Cream-O Me Time Cafe experience on social media.

If you’re looking for a relaxing yet fun weekend activity, don’t miss out on the Cream-O Me Time Cafe pop-up at Greenfield Central Park - Weekend Market. Bring your family and friends along to relax with delicious Cream-O cookies, cakes, and drinks.

For more information, follow Cream-O’s official Facebook page.

Jack ‘n Jill Cream-O is from Universal Robina Corporation (URC), maker of well-loved Pinoy brands such as Great Taste coffee, C2 Cool and Clean, Jack ‘n Jill Piattos, Magic Crackers, and Cloud 9. Discover more delightful snacks and drinks from URC by visiting www.urc.com.ph. 



Have a “choco-happy” weekend by visiting Cream-O Me Time Cafe at Greenfield Central Park - Weekend Market, from June 22 to 23.




Get your fill of Cream-O’s delectable chocolate cookies and drinks by visiting Cream-O Me Time Cafe at Greenfield Central Park - Weekend Market, from June 22 to 23














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CIMB unveils nominees for the first-ever Pinoy Mavericks Awards

June 19, 2024


CIMB introduces 10 individuals with empowering stories of Filipino resilience and purpose

-R: Cat Triviño (Host) and D’Artagnan Aguilar (CIMB Chief Marketing Officer) with CIMB Pinoy Mavericks Awards 2024 Nominees: Steve Dailisan, Myke Celis, Marlon Fuentes, Phoebe Fructuoso, Jerico Ramota, Jerico Silvers, MK Bertulfo, Jkhriez Pastrana, April Perreras, Erline Maniquis


Through the Pinoy Mavericks Awards, CIMB wishes to honor these exceptional stories of hope that can inspire Filipinos to rise above life’s adversities. The nominees will serve as allies of CIMB in furthering their mission to build a financially inclusive nation to empower Filipinos to pursue their life purpose.

CIMB CEO Vijay Manoharan giving his welcome remarks

“When CIMB entered the Philippine banking industry, we had to go through several challenges in order to introduce an all-digital way of banking and groundbreaking new products and services, when digital banking was an uncommon practice and traditional banking was the norm. This is why stories of overcoming adversity – like those shared by our Pinoy Mavericks Awards nominees – hit close to home for us, and we believe in the importance of giving these stories a platform to inspire even more people to overcome life’s challenges and live their purpose,” said Vijay Manoharan, CEO of CIMB Bank Philippines.

“Further, we believe our mission is to help and serve everyday Filipinos. We truly feel that they have an abundance of potential. We therefore want a movement of ordinary people doing extraordinary things not just for themselves, but also for their own communities, true to our mission of advancing the lives of each and every Filipino,” he said.
The inaugural Pinoy Mavericks Awards has 10 nominees, each with their own unique and inspiring story:

● MK Bertulfo - Having lost her mother at an early age due to cancer, MK was forced to stop schooling and start working various multiple jobs to support herself and, eventually, her own family. In 2017, she discovered online freelancing, which inspired her to start Filipina Homebased Moms, a platform to provide resources, training, and support for moms aiming to enter the remote workforce. This purpose-driven movement addresses the financial and personal needs of mothers, empowering women to overcome financial challenges.

● Myke Celis - As an award-winning life coach, Myke inspires many with his journey from the depths of adversity to a beacon of hope. He transformed from an abuse survivor into an award-winning life coach and LGBTQIA+ advocate, powerfully reminding us that resilience, determination, and a commitment to authenticity can lead to profound personal transformation and a positive impact on the world.

● Steve Dailisan - For 12 years, he covered countless stories as a news reporter. Yet, even as he thrived in his role, his dream of becoming a pilot never waned. Steve worked tirelessly, saving diligently to fulfill his dream. Unfortunately, amidst his journey, Steve faced a heartbreaking personal loss of his father’s passing. Although his father was not there to witness his milestone of becoming a pilot, Steve's achievement stands as a testament to the perseverance, dedication, and resilience that characterized his journey.

● Phoebe Fructuoso - Chairwoman of PAVE Philippines, Phoebe is a beacon of hope and resilience. As a gang rape survivor, she has transformed her personal trauma into a powerful force for social change. Determined to educate others on the dangers of gender-based violence and rape culture, she has dedicated her life to advocating for victims and raising awareness about these critical issues.

● Marlon Fuentes - For the past 6 years, Marlon Fuentes has been a dedicated ride-hailing app driver, providing exceptional service to his passengers despite living with Tourette Syndrome. Marlon's journey is a powerful testament to resilience, determination, and the ability to thrive in the face of adversity. Many have doubted his capabilities because of his condition, but Marlon has consistently proven that Tourette Syndrome does not define him or his abilities.

● Erline Maniquis - Apart from the daily struggles of being deaf, Erline has also been a victim of bullying. But she has never allowed her disability to define her, instead, she embraced her identity as a deaf individual and used her platform to advocate for inclusivity and empowerment. As Deafinitely Beautiful on TikTok, Erline has gained widespread recognition for her engaging and informative videos teaching sign language.

● Jkhriez Pastrana - Born with dwarfism, Jkhriez has faced her fair share of challenges and prejudices, but she refuses to let her stature define her. She rose above and became a multi-talented individual whose journey defies stereotypes and inspires others to embrace their uniqueness. Her ambitions extended far beyond the realm of entertainment, and she embarked on a new chapter in her journey—a journey towards becoming a lawyer that would enable her to advocate for justice and equality.

● April Perreras - After two years of grueling medical treatments and countless challenges, April emerged from her battle with cancer as a survivor. Inspired by her own experience, April was driven to help others navigate the difficult path to recovery. Thus, Move Beyond Cancer was born—a platform dedicated to spreading awareness, promoting fitness, and empowering cancer warriors to reclaim their strength and mobility, a testament to April's unwavering commitment to helping others find strength, hope, and healing in the face of adversity.

● Jerico Ramota - In March 2020, during the height of the pandemic, Jerico recognized the urgent need for support within his barangay. Despite facing financial challenges of his own, he refused to turn a blind eye to the suffering of his community. Instead, he took decisive action, mobilizing resources, and rallying volunteers to launch Rolling Bayanihan–a moving pantry which became a lifeline for many families struggling to make ends meet, providing essential food supplies and support during one of the most challenging periods in recent history.

● Jerico Silvers - Initially rejected by a writer's club in his early days of writing, Jerico turned to the online space to share his work. His talent was soon discovered by a publishing house, which led to the publication of his first book. However, the publishing house eventually closed down, presenting another hurdle. Undeterred, Jerico faced financial adversity head-on by borrowing money and quitting his job to start his own publishing house. Through his perseverance and determination, he not only achieved his dreams but also extended a hand to aspiring authors, empowering them to share their stories with the world.


There will be three winners that will each be awarded PHP 200,000, with half of their prize to be donated to their selected beneficiaries. Runners-up will also receive PHP 50,000. Through the Pinoy Mavericks Awards, each nominee not only receives recognition for their achievement, but also serves as a catalyst for positive change, providing support to their chosen organizations, and embodying the essence of purpose-driven life.

“The Pinoy Mavericks Awards stands as a testament of CIMB's dedication to promote financial inclusion in the country by empowering Filipinos to live their purpose. Aligned with our #LiveYourPurposeWithCIMB movement, this initiative reaffirms our dedication to fostering a community where every individual is inspired and empowered to pursue their life's purpose. As the most awarded digital-only commercial bank in the Philippines, we are also committed to supporting Filipinos in their journey towards fulfilling their dreams and aspirations,” said D’Artagnan Aguilar, Chief Marketing Officer of CIMB Bank Philippines.
Get to know the nominees’ inspiring stories and support their journey towards becoming The Pinoy Mavericks by liking, sharing, and commenting on their social media content. To know more about The Pinoy Mavericks Awards, visit cimbbank.com.ph/pinoymavericksawards or watch the unveiling here: https://youtu.be/pZWHLcczV7A?si=ptK8IJ59L4rd4O3j




About CIMB Bank Philippines
CIMB Bank Philippines is the most awarded digital-only commercial bank in the country, providing innovative mobile-first digital banking solutions and services. Named by Forbes as the number 1 Bank in the Philippines in its 2023 World’s Best Banks ranking, it has garnered 99 prestigious international awards and is a leader in digital banking product and services in the Philippines. Currently serving 8 million Filipinos and 3.5 million lending customers, CIMB Bank Philippines is also part of the CIMB Group, the 5th largest bank in ASEAN.
Read more about the bank’s products and promos on www.cimbbank.com.ph, as well as on its Facebook and Instagram pages.

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PascualLab Takes Sponsored Youth from World Vision on a Learning Journey

June 15, 2024


From left to right, top to bottom: World Vision team headed by Public Affairs Manager David Rioferio surprised team PascualLab headed by SVP and Chief Manufacturing Officer Higinio “Jun” Porte with a Certificate of Appreciation for the four-year partnership; Team PascualLab toured students from a World Vision-assisted community to an immersive tour of the government-certified facility in Bulacan; volunteers shared PascualLab’s history of innovation at the museum; and Team World Vision vouches for the #PascualLove, evident in the activity.

(Balagtas, Bulacan), June 14, 2024 – Pascual Laboratories, Inc. (PascualLab) and international charitable institution World Vision’s partnership took an exciting turn on June 4 as one of the top pharmaceutical companies in the Philippines’ welcomed sponsored youth to an exclusive tour around the company’s manufacturing plant. PascualLab volunteers and sponsors took the students ranging from elementary to high school through an immersive trip at PascualLab’s Quality Assurance, Warehouse, and Production areas as well as a trip down memory lane to PascualLab’s rich history of innovation.

In his welcome speech SVP and Chief Manufacturing Officer Higinio “Jun” Porte inspired the students to pursue their dreams whether small or big, be it in the health industry or outside of it. World Vision Interim National Director Jun Godornes through Public Affairs Manager David Rioferio shared: “Our long years of partnership with PascualLab has significantly helped improve the well-being of the most vulnerable children through programs in health and nutrition, education, including values formation and spiritual nurture, child protection and participation, savings and livelihood, disaster preparedness, and emergency response. 

 Major Donor Engagement Specialist Monseratt Luna specified: "Thank you for not just allowing but providing the lens for these children to see the world in your perspective, enabling them to be educated in the field of pharmaceuticals and the impact it has on improving lives." Fellow Specialist Christine Penaojas, ended: “We truly felt the #PascualLove through this well-organized trip that enlightened us too on how we’re so aligned in values because of injections of faith all throughout.” PascualLab and World Vision encourage interested participants to sponsor children via https://www.worldvision.org.ph

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Shopee launches Future Operations Leader Program for promising workstream innovators

June 13, 2024


Shopee’s newest graduate program offers experiential learning with on-ground e-commerce exposure



To harness the power of the Philippines’ e-commerce revolution and amplify its impact on the country’s economy, the Department of Trade and Industry (DTI) puts a priority on the establishment of infrastructure, systems, and processes to help achieve seamless and efficient supply chains, and further encourage digital adoption.

As a critical player in the industry, leading e-commerce platform Shopee Philippines underscores the importance of investing in human capital to encourage operational innovations and support DTI’s e-commerce vision. The platform recently opened applications to the Future Operations Leader Program (FLP), its newest graduate program that provides on-ground cross-functional work experiences to fresh graduates and young professionals.

“With Shopee’s industry expertise, we are in a favorable position to serve as an incubator for operations leaders. Designed to develop the skills and potential of aspiring operations innovators, effective communicators, solution-centered thinkers, and resilient future leaders, the Future Operations Leader Program aims to nurture the next generation of operational leaders through hands-on training to understand e-commerce logistics and fulfillment fully,” said Karen Perez, Head of HR Center for Excellence at Shopee Philippines.

Recent graduates and young professionals with three years of experience or less are eligible to apply to the two-year FLP. For a holistic immersion in the e-commerce operations process, FLP associates will be given ownership of operations targets and meaningful projects and experience on-ground rotations in the warehouse, sorting center, and hubs nationwide. They are also assigned a manager, buddy, and mentor to help guide them throughout their professional journey at Shopee.

To join the FLP program, applicants must go through a four-step process that starts with an online assessment and continues through a series of interviews. Mobility and the capacity to be assigned to different locations across the country are required among applicants.

Shopee is also hosting an FLP Open House Webinar on 19 June 2024 at 6:00 PM PST to shed light on important details about the program. The webinar will also be a venue for invited speakers to share exciting career opportunities and career advice with attendees. Attendees can book their slot at bit.ly/ShopeeFLPOpenHouse.
Do you have what it takes to become one of Shopee’s Future Leaders? Apply here bit.ly/ShopeeFLP. Applications close on 30 June 2024.




About Shopee
Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalize and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.
Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.

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Discover the Pinnacle of Urban Lifestyle at Citadines Roces Quezon City

June 11, 2024



Through its latest Citadines property in Quezon City, The Ascott Limited invites guests to an unparalleled urban lifestyle experience. Situated in a thriving business district, this property is the ideal pick for those seeking to fully engage in the dynamic and vibrant essence of city life, thanks to its prime location and outstanding amenities.
The property stands as a premiere Citadines property in Quezon City, setting the standard for upscale accommodations and event facilities in the area. At the heart of its allure lies its exceptional banquet facilities, carefully designed to cater to a diverse range of events, parties, and gatherings.

What sets Citadines Roces Quezon City apart is its commitment to providing a seamless and stress-free hospitality experience. By offering banquet facilities alongside its accommodation packages, the property ensures convenience and comfort for both hosts and guests. This unique provision lets event organizers effortlessly coordinate every aspect of their gatherings, from booking venues to arranging accommodations, all under one roof. Guests, in turn, benefit from the convenience of attending events and retreating to the comfort of their rooms without ever having to leave the premises.

The property's strategic location offers easy access to a multitude of corporate offices, entertainment options, dining establishments, and bustling shopping centers, like SM North EDSA and Ayala Malls Trinoma. Whether guests seek cultural immersion, culinary delights or simply wish to explore the vibrant city streets, Citadines Roces Quezon City serves as the ideal starting point for every urban adventure.
"We are excited to introduce Citadines Roces Quezon City as the epitome of city living. With our prime location and exceptional amenities, we aim to provide our guests with a truly immersive experience in the heart of Quezon City," said Thea Peregrino, Citadines Roces Quezon City’s Assistant Residence Manager. "Our mission is to create a vibrant and dynamic environment where guests can feel at home while enjoying everything this bustling city offers."

Citadines Roces Quezon City features a variety of well-designed apartments, including spacious studio, one-bedroom, and two-bedroom units. Each apartment is thoughtfully furnished with modern amenities, ensuring every guest's comfortable and enjoyable stay. The property also offers a range of facilities, including a fitness center, swimming pool, residents' lounge, and round-the-clock reception and concierge services, providing a seamless and hassle-free living experience.
For those seeking the perfect blend of work and play, Citadines Roces Quezon City offers a social lounge equipped with modern facilities, services, and equipment to accommodate all the needs a professional may have, from working spaces to socializing stations.

Citadines Roces Quezon City invites guests to embrace the vibrant city lifestyle and discover the hidden gems of Quezon City. Whether for a short-term stay or an extended visit, Citadines Roces is committed to providing a home away from home that captures the essence of city living.
Citadines Roces Quezon City opened its doors to the public in January 2024. For advanced bookings, reservations, and updates, visit Citadines Roces Quezon City’s official website and its social media pages on Facebook and Instagram.



About The Ascott Limited
Since pioneering Asia Pacific’s first international-class serviced residence with the opening of The Ascott Singapore in 1984, Ascott has grown to be a trusted hospitality company with more than 930 properties globally. Headquartered in Singapore, Ascott’s presence extends across more than 220 cities in over 40 countries in Asia Pacific, Central Asia, Europe, the Middle East, Africa, and the USA.

Ascott’s diversified accommodation offerings span serviced residences, coliving properties, hotels and independent senior living apartments, as well as student accommodation and rental housing. Its award-winning hospitality brands include Ascott, Citadines, lyf, Oakwood, Quest, Somerset, The Crest Collection, The Unlimited Collection, Preference, Fox, Harris, POP!, Vertu and Yello; and it has a brand partnership with Domitys. Through Ascott Star Rewards (ASR), Ascott’s loyalty programme, members enjoy exclusive privileges and offers at participating properties.

A wholly owned business unit of CapitaLand Investment Limited, Ascott is a leading vertically-integrated lodging operator. Harnessing its extensive network of third-party owners and in-market expertise, Ascott grows fee-related earnings through its hospitality management and investment management capabilities. Ascott also expands its funds under management by growing its sponsored CapitaLand Ascott Trust and private funds.

For more information on Ascott’s industry record of close to 40 years and its sustainability programme, please visit www.discoverasr.com/the-ascott-limited. Connect with us on Facebook, Instagram, TikTok, Twitter and LinkedIn.

About CapitaLand Investment Limited (www.capitalandinvest.com)
Headquartered and listed in Singapore, CapitaLand Investment Limited (CLI) is a leading global real estate investment manager (REIM) with a strong Asia foothold. As at 30 June 2023, CLI had S$134 billion of real estate assets under management, and S$89 billion of real estate funds under management (FUM) held via six listed real estate investment trusts and business trusts, and more than 30 private vehicles across Asia Pacific, Europe and USA. Its diversified real estate asset classes cover retail, office, lodging, business parks, industrial, logistics and data centres.

CLI aims to scale its FUM and fee-related earnings through fund management, lodging management and its full stack of operating capabilities, and maintain effective capital management. As the investment management arm of CapitaLand Group, CLI has access to the development capabilities of and pipeline investment opportunities from CapitaLand’s development arm.

As a responsible company, CLI places sustainability at the core of what it does and has committed to achieve Net Zero emissions for scope 1 and 2 by 2050. CLI contributes to the environmental and social well-being of the communities where it operates, as it delivers long-term economic value to its stakeholders.

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Choose Pinoy: Celebrate PH Independence Day with Pinoy dishes to order at foodpanda

June 11, 2024


Thanks to the rich history of cultural interactions, Filipino cuisine is a delicious mix of flavors and influences. This Philippine Independence Day, let's celebrate by digging into some of the country's most beloved dishes that showcase our unique culinary heritage.

There's no better way to commemorate this special day than by indulging in some of the Philippines' most cherished dishes. Here are some must-try options from renowned Filipino eateries that will make your celebration memorable—and you can easily order them through foodpanda!

Fave Pinoy ulam at Paluto Nga Po Sizzling Since 2005

This Pinoy eatery has been sizzling up our favorite dishes, and they never fail to hit the spot! The menu of Paluto Nga Po Sizzling Since 2005 is packed with irresistible sizzling plates, which delivers a perfect blend of flavors.

Paluto Nga Po Since 2005. Retrieved from https://www.foodpanda.ph/restaurant/lm9f/paluto-nga-po-since-2005-meycauayan


But that's not all—they also offer a variety of other mouth-watering dishes that you can't resist. From the crunchy, golden Lumpiang Shanghai to the savory, succulent Lechon Kawali, Paluto Nga Po Sizzling Since 2005 has something for everyone.

If you're looking to order in, they've got you covered with an extensive selection that will satisfy all your Filipino food cravings.

Bilao orders at Nid's Balot n’ Bilao

Bilao orders are the ultimate crowd-pleasers, perfect for gatherings with your family or neighbors. Pair these delectable "ulam" with steaming hot white rice from Nids Balot n Bilao for a feast that's sure to satisfy.

Take your pick from their mouthwatering selection, featuring classics like Beef Kaldereta and the quintessential Filipino dish Pork Adobo. Indulge in the savory and citrusy delight of Beef Steak, also known as Bistek Tagalog.

Nid's Balot n’ Bilao. Retrieved from https://nidsbalot.wixsite.com/home


And if you're a fan of spicy sisig, look no further than their Spicy Sisig Bilao. Prepare for your taste buds to be overwhelmed with goodness as you dig into this flavorful dish.


Pancit and other meriendas at Taste of Joy

Taste of Joy has got your favorite merienda treats covered for your handaan, so you can kick back and relax without worrying about cooking. With just a few taps on foodpanda, you can easily order all kinds of their Pancit delights—whether it's Canton, Palabok, or Bihon, they've got you covered.


Taste of Joy. Retrieved from https://www.foodpanda.ph/chain/cn2qw/taste-of-joy


But that's not all! They also offer Filipino-style Spaghetti, BBQ, and Pichi-Pichi to complete the mix. So go ahead, order up, and let Taste of Joy take care of your merienda cravings!


Lechon at Lydia's

There's no doubt that Filipinos have a deep love for meat, with many of the country's most popular dishes being protein-rich delights like lechon. This iconic dish was even named among the World's Top 100 Dishes for 2019 by the online food encyclopedia Taste Atlas.

Lydia's Lechon is the go-to for perfectly crispy skin and tender, flavorful Lechon, making it a must-have for any grand celebration. Beyond their famous Lechon, Lydia's also offers adventurous dishes like Bopis and Dinuguan.

Lydia's Lechon. Retrieved from https://thehungrykat.com/post/178198622537/lydiaslechon

If you're in the mood for something adventurous and packed with flavor, these dishes are perfect for those looking to explore bold and traditional Filipino flavors. Use the voucher EATNA for ₱100 off on orders from Lydia's Lechon, valid from June 1 to 30.


Crispy Pata at Giligan’s

Aside from Lechon, Crispy Pata was also named as one World’s Top 100 Dishes. Filipinos truly love Crispy Pata that a party isn’t complete without it. And do you know where you can find one of the most affordable but crispy and meaty Crispy Pata - at Giligan’s.


Giligan's. Retrieved from https://www.foodpanda.ph/chain/cc8qh/giligans

Giligan's has become a family staple thanks to their delicious Filipino food that everyone loves. Now, enjoying their hearty meals is easier than ever—a few clicks on foodpanda, and these tasty dishes will be delivered right to your doorstep.

This Philippine Independence Day, celebrate with these iconic dishes that embody the country's rich history and culinary diversity. Whether you're enjoying crispy Lumpiang Shanghai, hearty Beef Kaldereta, or the festive Lechon, each bite will be a tribute to the Philippines' vibrant culture and heritage.
Best of all, you can easily order these delicious meals through foodpanda by using ouchers MONDAY300 for a discount on your Monday orders, and WEEKENDER for weekend discounts, from June 1 to 30. Enjoy the celebration and savor the flavors of freedom and tradition!





About foodpanda:
foodpanda is an on-demand food and grocery platform, dedicated to helping customers get their tasty favourites fast. Since its creation, it has grown to more than 170,000 partner restaurants in more than 400 cities across 11 Asian markets. foodpanda is a subsidiary under Delivery Hero, a worldwide leader of the food delivery industry.
foodpanda Philippines is dedicated to bringing food lovers their favorite meals from curated local restaurants in the Philippines. It currently operates in 150 cities and municipalities across the country and is continuously expanding. For more information, visit www.foodpanda.ph.


How it works:
Through the foodpanda website or via the new iOS and Android apps, customers can enter their address and view a curated list of restaurants and shops serving their neighborhood. Once they have found their choice, they can place an order in the comfort of their home or office, paying online through foodpanda’s secure platform or via cash-on-delivery The order is then carefully prepared by the restaurant or shop, picked up by the foodpanda delivery partner and delivered straight to their doorstep.

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Lifebuoy with Multivitamins+ is your New Bigating Champion!

June 11, 2024



With the risks of stronger germs, Lifebuoy with Multivitamins+ helps boost skin immunity with regular use and provides bigating germ kill action (based on lab test).

Manila, Philippines - As people go out more often, one may be exposed to different germs that may affect one’s health. Thus, proper hygiene is essential in maintaining health and well-being. For one, taking a bath not only cleanses the body but also promotes healthy skin and fights against germs.

Lifebuoy, a trusted name in hygiene and germ protection, is proud to introduce Lifebuoy with Multivitamins+, their new and improved range of bar soap, body wash, and hand wash  formulated to become every Filipino family's bigating champion against germs, even stronger germs. With regular use, it helps boost skin immunity with its multivitamin formula including Vitamins B3, C, and E for bigating germ kill action (based on lab test), all at an affordable price.

“Using ordinary soap may no longer be enough to help protect yourself against today’s evolving germs,” said Lifebuoy Brand Manager Anthony Chiang. “Lifebuoy with Multivitamins+ is your bigatin  champion that not only helps you stay clean and fresh, but helps to enhance your skin immunity and helps to protect it from germs.” 

Lifebuoy aims to help families experience their new bigatin champion against germs. Lifebuoy with Multivitamins+ 100g Antibacterial Soap bars is now available in supermarkets nationwide at SRP Php 42 for singles and Php 108.35 for triple packs. For more information, visit Lifebuoy’s official Facebook Page.

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Kim Chiu joins Brilliant Skin Essentials in the Grand Launch of "Hello Melo" beauty drink

June 8, 2024



On June 2, 2024, Brilliant Skin Essentials hosted a remarkable event at The Blue Leaf Cosmopolitan to celebrate several key milestones: the grand launch of their latest product, Hello Melo Drink, in demand actress Kim Chiu as their newest endorser, alongside the contract signings with F&D and iFuel.
The event commenced with the much-anticipated contract signing with F&D of Brilliant Skin Essentials.

Ms. Glenda dela Cruz, CEO of Brilliant Skin Essentials 


Hello Melo beauty drink 


Miss Glenda dela Cruz, CEO of Brilliant Skin Essentials, opened the event with inspiring remarks. She stated, “Nandito ‘yong Lola ko, ‘yong family ko. She’s (Miss Glenda’s Inang) the reason why kung bakit ako nandito, gusto kong ipakita sa kanya na lahat ng pinaghirapan mo, ito na ‘yong bunga ng marami ng nagmamahal sa apo mo, and ang dami pong nagmamahal sa Brilliant Skin— lalo na po kayo (F&D). Kaya sabi ko bibigyan ko ng magandang launching ang Hello Melo, ang ating bagong product.”






The attendees had the chance to win raffle prizes, including Brilliant Medical Group treatments, cash prizes, and major prizes such as Zion Eye Massagers, Zion Deluxe Massage Chairs, and an MG Car. Beyond the raffle prizes, attendees also enjoyed fun games that kept the energy high throughout the day.




The event was further enlivened by performances from actress Arci Muñoz and actor Paulo Avelino. Both artists engaged the audience with discussions on how Brilliant Medical Group helped them with their acne problems and how they achieved the no-pore look with the help of Brilliant Medical Group and Miss Glenda.


“I really appreciate you, Glenda. Thank you so much for inviting me to be part of your family, this wonderful group, and your empire. Thank you so much...Brilliant Skin lang ang naka-help sa acne problem ko,” Arci said.

Paulo Avelino added, “Wala po akong masyadong alam pero nung pumunta po ako (Brilliant Medical Group) sabi ko, ‘Doc Ikaw na pong bahala.’ So may mga favorite po ako, ‘yong hydrafacial, and of course there’s this new laser na ginagamit nila to lighten the pigments of your skin, which is very good bilang prone rin ako sa acne.”





A highlight of the event was the grand launch of the beauty drink, Hello Melo Drink. Actress Kim Chiu took the stage to perform and was officially signed as the brand's endorser. She shared her excitement, “I am very excited for this collaboration. Tsaka syempre more collagen, mas babata talaga tayo kasi nga sabi sa study nawawalan ka ng 1% collagen every year, kaya nagmumukha kang matanda but with the help of Helo Melo, lahat tayo babata.”
Showtime host also participated in a Q&A session with the media, discussing her new role and the benefits of Hello Melo Drink.
“‘Pag masaya ka sa buhay mo magrereflect din yan sa mukha mo na maaliwalas, mukhang masaya ka, mukhang maganda ka kasi di mo pinoproblema ‘yong problemang di mo kailangang problemahin. So just live in the moment, mabuhay ka lang. Gawin mo lang ano magpapasaya sa ‘yo and kung ano ‘yong magpapaganda sa ‘yo.” Kim.

Another significant moment was the third contract signing of the day with iFuel.
The event saw an impressive turnout of nearly 1,200 attendees, including franchisees and distributors from Luzon, Visayas, and Mindanao. Adding to the star-studded affair was the presence of actor Daniel Matsunaga, whose appearance added even more excitement to the event.

The event concluded with closing remarks from Miss Shed P. Garcia, COO who said, “Dami nating attendees, I can’t imagine na magagawa ‘to ni Brilliant na sobrang short notice lang. And sabi nga ni Miss Glenda, grateful sya kasi kahit short notice pinupuntahan talaga nila ‘yong event ni Brilliant.”
 
For more updates on the event, follow the official hashtags #BrilliantSummer and #BrilliantSkinEssentials. For more details about the brand, be sure to follow and check out @missglenda on Facebook, TikTok, and Instagram.

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Ginebra San Miguel reveals the newest batch of "Gin-is-In" ambassadors

June 8, 2024




e San Miguel Inc. (GSMI), the maker of the world’s largest selling gin, names Jayson Luzadas aka Boss Toyo rapper and host of the popular Youtube show, Pinoy Pawnstars, the showbiz newcomer and heartthrob lawyer of Cebu, Atty. Oliver Moeller, and GMA Sparkle Talent and content creator, Mikee Quintos as the new ambassadors for the next “Gin-Is-In” campaign. They were introduced during the World Gin Day celebration at Novotel Manila, attended by friends from the media, social media celebrities, and brand ambassadors.



The newest #GinIsIn Ambassadors with the highest bidder of the customized Ginebra skateboard


Through the “Gin-is-In” campaign, GSMI aims to ignite a greater appreciation of gin’s outstanding qualities that separate it from other liquor categories, as it is a drink that is ‘Cool, Clear, and Versatile.’

 

Gin has a distinct aroma and taste profile, which can be attributed to juniper berries and select botanicals that give it a cool and refreshing vibe. Gin’s clear quality is ensured by the meticulous distillation process that delivers purity of essences. Gin is also a versatile drink that you can mix in many ways depending on the occasion on your choice.

 


Gin is Cool


Boss Toyo 


 

Rapper and content creator Boss Toyo, known for his buy-and-sell business “Pinoy Pawnstar,” boasts a collection of over 400 cool, unique, and valuable memorabilla previously owned by celebrities and personalities. For Boss Toyo, Ginebra San Miguel’s 190-year history as a brand makes it cool. A refreshing shot of gin helps him unwind after a busy day of deal-making. The crispness and botanical notes of gin is the perfect way to cap off his deals. 

 


Gin is Clear


Atty. Oliver Moeller 


A new face in the showbiz industry, Cebu-based Atty. Oliver Moeller understands the importance of clear communication in sharing his legal, fitness, and sports advocacies as a public figure. Atty. Oliver appreciates the clear character of gin as a spirit that truly fosters connection and good times, as he enjoys it to drink with friends.

 

 

Gin is Versatile


Mikee Quintos 


 

Much like a well-crafted gin, Mikee Quintos brings a range of talents that allow her to excel in the entertainment industry. As an actress, Mikee is game to portray and act out any role. What Mikee loves about gin is the endless possibilities of cocktails out there. No matter the day or mood, there's a perfect gin cocktail that goes with it.

 

GSMI is thrilled to have three exciting and authentic personalities who perfectly embody the unique characteristics of gin – Boss Toyo is ‘Cool like Gin,’ Atty. Oliver is ‘Clear like Gin,’ and Mikee is ‘Versatile like Gin.’



Rapper Nik Makino performed during the event at Novotel Manila I'm Araneta City 









As part of World Gin Day festivities, here are five pocket events scheduled on June 8 - Takas Bar in Katipunan Quezon City, Southvibes in Dasmarinas Cavite, Olive Bar in Angeles Pampanga Tambayan sa Pardo in Cebu City and GG Sisig in Davao City featuring music and games sure to make these affairs unforgettably fun. For the rest of the Saturdays in June, Gin is In promotions will give away prizes when patrons order the featured gin drinks.Gin is truly in on World Gin Day and everyday.   







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